The CEO at a California environmental consulting firm was caught on surveillance video abusing his four-month-old puppy, Bici. The man is identified as Jeffrey Previte, and the incident took place on August 22 at the Seychelle Condominiums building in Santa Monica.
In the video, Previte can be seen jerking the puppy off the ground by his neck and slapping the pup. A concierge filed a report with the building's management after hearing the puppy's cries. Previte has claimed that he did nothing wrong, but the company he works for, EBI Consulting, has pulled his profile from its leadership page, and the Santa Monica Police Department has issued a news release stating that the case is under investigation, and information has been submitted to the district attorney for consideration of a charge of malicious mischief against an animal/animal cruelty.
Please sign this petition, which will be presented to officials with our letter demanding that Previte is charged for this cruel incident.